Chances are you said yes – or so says new data from NewMediaMetrics, an eight-year-old company that measures the emotional attachments of consumers to well-known brands. Each June NMM conducts its yearly study of 3,750 adults, between the ages of 18 and 64, to determine their emotional attachment, or EA, to top brands. Among the data digested by this year’s group was their emotional reaction to the concepts behind the new TV line-up. From there the company crunched the data on each subject’s loyalty to brands, including hotels. Read more
Add the TV zapper to the list of hotel room amenities one step closer to the junk heap.
Last week LodgeNet, the largest provider of in-room entertainment, introduced a new app that lets hotel guests use their smartphones to operate the TV. The free LodgeNet Mobile App turns an iPhone, iPad or Android into a hotel room remote control that does it all — turns the TV on and off, adjusts the sound and accesses free TV, on-demand TV and pay-per-view movies. The app also serves up information about the hotel and local events, restaurants, maps and attractions. Read more
Overnight New York is the independent guide to New York City hotels with honest, unbiased reporting and no ties to the hotels we write about. We visit each hotel anonymously and always pay when we eat and stay. Think of Overnight New York as a best friend who susses out where you want to spend the night — and where you don’t — and tells you what’s new, what’s trending and where to meet for drinks after work, indulge in a romantic dinner or put up the in-laws.
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