At a glance: The coolest thing about the Wythe Hotel – a place that prides itself on cool – is its sense of place.
Winking at Brooklyn’s manufacturing past, the hotel occupies a red brick building that began life in 1901 as a cooperage making barrels and casks. The boards sported by guest room ceilings and platform beds were harvested from the building. And the front door to each of the 72 rooms boasts a plaque that says Manhattan or Brooklyn – a verbal preview of the only-in-Brooklyn views.
Such touches all but scream Williamsburg, the hipster Brooklyn neighborhood where the Wythe occupies a prime piece of waterside turf.
I like the look of this hotel that feels of the moment – the it opened in 2012 — yet skillfully channels the past. The front door opens onto a loft-like lobby lined with huge-paned windows, exposed brick walls and a sitting room with the requisite leather sofa, wing chairs, updated Windsor chairs . . . and a spectacular library, each jam-packed shelf protected by a pull-up window. (Talk about a treasure trove of time travel and yard sales.)
But what I really like about the Wythe is the laid-back feel. Yes, the hotel is new(ish) and clean, but it doesn’t feel glitzy or ultra-polished. It’s Brooklyn — the pace is slower, it’s easy to breathe, and the restaurant is wildly locavore (wildly crowded, too).
Rooms: The look of the lobby wafts upstairs, where hallways are wide with concrete floors beneath and the wood-beamed ceilings are 13 feet high. The first room I saw faced Brooklyn (wall-to-wall buildings, no water). But the skyline is low, the window, framed by white sheers, was big, and with its exposed brick walls, the room felt like an old-new mash-up in all the right places. You could imagine yourself in a black-and-white movie but also feel totally 21st century.
A long hallway led to the sleeping area with a stop for the big, white-tiled bathroom (soaking tub and stall shower). The queen-size platform bed perched on turned legs — rope is woven through those harvested boards – commanded all the attention (and most of the space).
A marble-topped table and two bentwood chairs stood near the window. It was wildly romantic all round if concrete, marble and exposed brick pump your pulse.
A king-bed room facing Manhattan was bigger with a pair of leather club chairs near the immense paned window and a wood-topped forged metal desk opposite the wood-plank bed. Light streamed through window – and serenity.
Food and drink: Breakfast, lunch and dinner are served in Reynards, the hotel’s ground-floor restaurant and bar with a mile-high ceiling and paned windows. During the day it’s laid-back and relaxed, and the menu is limited – eggs, salads, burgers, all locally sourced and, in keeping with the overall character, a little precious. My $14 hamburger planted on a thick bed of caramelized onions and paired with fries came with homemade mayonnaise (no ketchup). It was scrumptious.
Things heat up – and tables grow scarce – in the evening, and Reynards morphs into one of the hottest restaurants in town (for now), attracting diners from Manhattan and the ‘hood.
The roof bar wraps around the top floor, affording views wherever you look. The outdoor seating area sprawls, but indoor accommodations mean you can enjoy some semblance of the view on snowy nights, too.
Surroundings: The Wythe is located on Wythe Street near the water in what is still one of Brooklyn’s hippest enclaves. A smattering of shops (vintage, hand-made jewelry), coffee shops and restaurants are nearby but so are warehouses, apartments and old buildings in the throes of gentrification. The hotel is several blocks away from the L Train subway stop (hop on, and you’re in lower Manhattan in 10 minutes). A more poetic mode of intra-borough travel is on the chipper blue-and-white New York Waterways East River Ferry, which zips across the waves, depositing riders at East 34th Street or Wall Street. It’s atmospheric – wind in the hair, sea breezes, skylines – and totally in sync with the Wythe.
Back story: The Wythe opened in spring 2012 in a red brick waterfront factory that originally housed a cooperage that made barrels and casks. Behind the $32 million property is Brooklyn restaurant impressario Andrew Tarlow, whose establishments – Diner, Marlow & Sons and Marlow & Daughters — specialize in artisanal, ethically sourced food and the attendant vibes. He partnered for the venture with Jed Walentas, scion of DUMBO real estate magnate David Walentas, and voila — the Wythe was born.
Keep in mind: The staff members I encountered were friendly and accommodating but more casual – and less polished – than across the water.